AMERICA ON THE MOVE - NEW BORROWERS

2,381,452   Total Universe/Base Rate     $70.00/M
1,071,653   Telephones-All             + $15.00/M
404,846     Telephones-DNC Scrubbed    + $15.00/M
82,563      *Weekly New Movers         + $15.00/M
            Fundraising Rate             $65.00/M

America on the Move - New Borrowers is a 
comprehensive listing of over 2 million households
that have recently borrowed money. These Borrowers
have added a 1st mortgage or refinanced their 
existing homes.  What they have in common is an 
influx of new money at their disposal. These funds
are often used by New Borrowers to improve their 
homes through additions and remodelling.

This New Borrower data is collected from County 
Records offices. The file is rebuilt monthly and 
up to 6 months worth of data is available. New 
monthly updates are typically available the first
Friday of each month.

Our Prior Week's Hot Line is updated on a weekly 
basis and contains the most up-to-date records 
available for this desirable market segment.

The database allows you to reach Households that
have just gained a substantial amount of buying 
power. They are an ideal audience for Home 
Improvement ideas and marketers of Furniture,
Appliances, Landscaping, Decorating and more.

*See related lists: 
America On The Move - New Homeowners
America On The Move - New Movers

SELECTS
COUNTY                       $2.00/M
DEMOGRAPHIC SELECT           $5.00/M
DWELLING TYPE                $5.00/M
GENDER/SEX                   $5.00/M
GEO SELECT                   $2.00/M
HOMEOWNER TYPE              $10.00/M
HOTLINE                     $10.00/M
HOUSEHOLD INCOME SELECT      $5.00/M
INTEREST RATE TYPE          $10.00/M
LENDER NAME                 $15.00/M
LOAN AMOUNT                 $10.00/M
LOAN TYPE                   $10.00/M
LOAN-TO-VALUE RATIO         $20.00/M
MONTHLY HOTLINE             $15.00/M
ONE NAME PER SITE          NO CHARGE
PHONE NUMBER                $15.00/M
PROPERTY TYPE                $5.00/M
SCF                          $2.00/M
STATE                        $2.00/M
ZIP 	                     $2.00/M

Last update:    07/01/2010
Next update:    08/01/2010
Frequency:         Monthly
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Minimum Order:       5,000

Commissions 
Broker:                20% 
Agency:                20%

Telemarketing:    

Type:        Postal, Phone
Source:    Direct Response
Geography:   Domestic (US)

Gender
Male:
Female:
 
Net Name Arrangements
Available:             Yes
Percent:               85%
Min Qty:            50,000
Run Charges:          $8/M

Key Coding:           $2/M

Addressing 
CD ROM               $25/F  
Cheshire Labels  no charge  
Diskette             $25/F  
Email                $25/F  
P/S Labels            $8/M  
 
Cancellation:        $50/F 
__________________________

List Manager: 
Complete Mailing Lists
http://www.cml-llc.com