WORKING WOMEN

8,875,155   Total Universe/Base Rate     $75.00/M
3,372,559   *Phones-All                + $15.00/M
1,597,527   *Phones-DNC Scrubbed       + $15.00/M
            Fundraising Rate             $70.00/M



This enhanced database is one of the most Complete
listings of Working Women on the market. Women 
represent an increasingly higher percentage of the
workforce. Some hold high level positions in all 
areas of business. Many of today's married couples
enjoy the benefits of dual incomes. This enables 
them to maintain economic stability and allows 
them to live comfortably. Their disposable income
makes them an ideal target audience for marketers
of consumer goods.

This one-of-a-kind database has been enhanced with
over 100 demographic and lifestyle selects, making
segmenting possibilities limitless.

They are an ideal target audience for a variety of
consumer offers including child care, educational
programs, childrens apparel, insurance offers, 
periodicals, credit cards, travel offers, and 
more.

In addition, the file is NCOA'd against the USPS
48-month moves every 6-12 weeks as well as the 
18-month moves on the day your list ships. All 
records are 100% DPV coded.


Demographics $5/M  EXCEPT where noted
Age
Gender
Marital Status
Income
# of Children
Children by Age
Presence of Children
Education
County Size Code
Occupation
Credit Cards
Dwelling Type
Homeowner / Renter Code
Length of Residence
Home Value - $10/M

Net Worth - $15/M
Income Producing Assets - $15/M
Religion - $15/M
Ethnicity - $15/M


Lifestyles - $10/M Additional EXCEPT where noted

Buying Habits
Mail Responder
Mail Buyer
Mail Donor

Buying Medium
Catalog Purchaser
Internet Purchaser
Retail Purchaser

Interests
Art/Antique collecting
Avid book reading
Bible/Devotional reading
Casino Gambling
Collectibles
Contests/Sweepstakes
Crafts
Cultural/Art events
Our Nation’s Heritage
Photography
Sewing/Needlework
Stamp/Coin collecting

Electronics
Cable TV viewing
Home video recording
Personal/home computer
Pre-recorded videos
Stereo/Records/Tapes/CDs
Video games
Other electronics

Sports
Extreme Sports
Golf
NASCAR enthusiast
Skateboarding
Snowboarding
Snow skiing
Soccer
Tennis
Watching sports on TV

Power Sports
Own a All Terrain Vehicle - $15/M
Own a Boat - $15/M
Own a Motorcycle - $15/M
Own a Personal Watercraft - $15/M
Own a Recreational Vehicle - $15/M
Own a Snowmobile - $15/M

Payment Method
Credit Card
Cash, check or money order

Travel
Airline Club
Cruise ship vacations
Foreign travel
Travel for business
Travel for pleasure
Travel in the USA

Home
Any pet (non-specific)
Automotive work
Dining/Home cooking
Fashion clothing
Gardening
Gourmet cooking/fine foods
Grandchildren
Have a swimming pool
Home furnishing/decorating
Home improvement projects
Home workshop
Own a cat
Own a dog
Wines

Health and Fitness
Dieting/Weight control
Health/natural foods
Physical fitness/exercise
Rollerblading
Running/Jogging
Self-Improvement
Walking for health

Contributors
Charities/Volunteer activities
Community/Civic Activities
Current Affairs/Politics
Other charitable causes
Veteran contributor
Wildlife/Environmental issues

Outdoors
Bicycling
Camping/Hiking
Fishing
Horseback riding
Hunting/Shooting
Mountain Biking
Hunting Licenses - $15/M
Fishing Licenses - $15/M

Personal Finance
Moneymaking opportunities
Mutual fund investments
Real estate investments
Stock/Bond investments


Deliver your message with confidence now with the
Complete Consumer Households Database.


SELECTS
12 MONTH HOTLINE              NO CHARGE
3 MONTH HOTLINE                 $8.00/M
6 MONTH HOTLINE                 $5.00/M
AGE                             $5.00/M
AGE OF CHILDREN                 $5.00/M
AGE RANGE                       $5.00/M
ARTS & MUSIC                   $10.00/M
BUYING BEHAVIOR                $10.00/M
CHILDS AGE RANGE SELECT         $5.00/M
COLLECTIBLES                   $10.00/M
CONTRIBUTORS/DONORS            $10.00/M
COUNTY                          $2.00/M
CREDIT CARD BUYERS              $5.00/M
DATE OF BIRTH                  $10.00/M
DEMOGRAPHIC SELECT              $5.00/M
DWELLING TYPE                   $5.00/M
GENDER OF CHILD                 $5.00/M
GEO SELECT                      $2.00/M
HEALTHY LIVING                 $10.00/M
HOME OWNER                      $5.00/M
HOTLINE                        $10.00/M
HOUSEHOLD INCOME SELECT         $5.00/M
INCOME RANGE                    $5.00/M
LENGTH OF RESIDENCE             $5.00/M
LIFESTYLE SELECT               $10.00/M
MAIL ORDER BUYERS               $5.00/M
MARITAL STATUS                  $5.00/M
MONTHLY HOTLINE                $10.00/M
NET WORTH                      $15.00/M
NUMBER OF CHILDREN              $5.00/M
ONE NAME PER SITE             NO CHARGE
PERSONAL INVESTMENTS 
PET OWNERS                     $10.00/M
PHONE NUMBER                   $15.00/M
PRESENCE OF CHILDREN            $5.00/M
RELIGION                       $15.00/M
SCF                             $2.00/M
SPORTS & RECREATION            $10.00/M
STATE                           $2.00/M
TEENAGERS (AGES 13-19)          $5.00/M
TRAVEL                         $10.00/M
ZIP                             $2.00/M

Last update:    01/01/2012
Next update:    02/01/2012
Frequency:         Monthly
__________________________

Minimum Order:       5,000

Commissions 
Broker:                20%
Agency:                20%

Telemarketing:    

Type:        Postal, Phone
Source:    Direct Response 
Geography:   Domestic (US)

Gender
Male:
Female:
 
Net Name Arrangements
Available:             Yes
Percent:               85%
Min Qty:            50,000
Run Charges:          

Key Coding:           $2/M

Addressing 
CD ROM               $25/F
Cheshire Labels  no charge
Diskette             $25/F
Email                $25/F
P/S Labels            $8/M
 
Cancellation:        $50/F
__________________________

List Manager: 
Complete Mailing Lists
http://www.cml-llc.com